Showtime is turning The Weeknd's experience preparing and performing the 2021 Super Bowl Halftime Show into a documentary.
Titled THE SHOW, the doc will look into all the planning that went into the 12-minute performance, which had to be created during strict COVID-19 protocols. The performance was seen by 100 million viewers wordlwide.
THE SHOW was first announced in February and produced by Pepsi’s in-house content studio and Boardwalk Pictures. Nadia Hallgren - who helmed the Michelle Obama Netflix doc Becoming - directed the documentary, which is set to premiere on Showtime on September 24.
“This documentary is a unique glimpse into the passion, work and cinematic mindset that went into the creation of the show,” said The Weeknd. “It extends the narrative for fans and viewers who like to get lost in how the historic show we all grow up watching is built.”
Hallgren added, “We get a window into the process of a diverse team of executives and creatives working at the highest level, in front of and behind the camera. It’s fun to see these masters at work while they also uplift others. I hope this can inspire people to pursue big dreams.”
In other The Weeknd news, the star released the single "Take My Breath" earlier this month and announced a follow-up to 2020's hit album After Hours. Speaking of The Weeknd and TV, the artist will be starring in and co-writing a new HBO series with Euphoria's Sam Levinson, titled The Idol. Casting is currently underway.
“It’s been really cool because I’m working on this album this summer simultaneously with the writer’s room for the new TV show,” The Weeknd said in a recent interview. “So, I’ve been kind of going back and forth from finishing the album and pending up the show that we’re going to start shooting soon. It’s been quite a summer.”
Watch the trailer for THE SHOW below.
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